Terms and Conditions of Purchase

This document (together with the documents referred to herein) sets out the terms and conditions governing the use of this website and the purchase of products on this website (the "Conditions").

These Conditions may be modified without prior notice; it is the responsibility of the visitor to read them periodically, as the conditions in force at the time of using the website or entering into the Contract (as defined in this legal disclaimer) will be those applicable.

Our data

This website is operated under the name BYNIUMAALSHOP (byniumaalshop.com) by Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid  .Contact: email: BYNIUMAAL@byniumaalshop.com.

Visits and data when browsing the website

The information and data provided by the visitor will be treated in accordance with the provisions of the Privacy Policy. By using this website you consent to the processing of such information and data and declare that all information or data you provide are truthful and correspond to reality.

Use of the website

By making use of this website and placing orders through its online shop, the visitor undertakes to make use of the website to make legally valid enquiries or orders and that the orders placed are not fraudulent because if BYNIUMAALSHOP has sufficient reason to believe that they are, it could cancel the order and inform the relevant authorities of this situation. Furthermore, the visitor has to provide all the required data (e-mail, postal address and any other required data) in a truthful and exact way, knowing that BYNIUMAALSHOP will be able to use this information to contact him/her if necessary and always respecting what is established in the Privacy Policy. By placing an order on this website, the customer declares that he/she is over 18 years old and has the legal capacity to enter into contracts. BYNIUMAALSHOP reserves the right to cancel any user account if it detects fraudulent, speculative or bad faith acts. All our prices and promotions are valid except for typographical errors or technical errors on the web.

The items offered on this website are only available for delivery to the countries of the euro metropolitan area and the United Kingdom specified in the Shipping section.

In the event of unavailability of the product, the consumer will be informed of the unavailability and will be able to recover the sums paid without undue delay. In the event of unjustified delay on the part of BYNIUMAALSHOP with regard to the refund of the sums paid, the consumer may claim double the amount due, without prejudice to his right to be compensated for any damages suffered in excess of this amount.

Likewise, in the event that the product is not available, when the consumer has been expressly informed of this possibility, BYNIUMAALSHOP will be able to supply without any increase in price a good or service of similar characteristics which has the same or superior quality. In this case, the consumer and user will be able to exercise his right of withdrawal and resolution in the same terms as if it were the good or service initially required.

For security reasons, purchases of more than 3,000 € or more than 5 items of the same reference per order may not be made.


The delivery of the order will be made in accordance with what is established in the Shipping section.

Impossibility in the delivery of the order

Si tras 3 intentos de entrega fallidos (por ausencia de destinatario o imposibilidad de hacer la entrega por motivos ajenos a BYNIUMAALSHOP) se comunicará al cliente, vía cualquiera de los medios electrónicos proporcionados por él mismo, la situación, pudiendo entonces exigir al cliente la recogida del pedido en una delegación de nuestro transportista cercana a la dirección en la que el pedido debió de ser previamente entregado. El tiempo de entrega del pedido en la delegación de destino del transportista depende de la legislación de cada país o región, por lo que se recomendará al cliente que haga la recogida lo antes posible; de lo contrario, el pedido será devuelto a origen y entenderemos que el cliente desea desistir del Contrato. Le devolveremos el precio pagado por los productos lo antes posible, no así los gastos de envío, si los hubiera.

Price and Payment

Payment for orders can be made by Visa or Mastercard and Paypal.

Return and exchange policy

If after your purchase you are not satisfied with an item, you have 30 days from the time of receipt of the order to request a refund. It's very simple!



Return and exchange policy

If after your purchase you are not satisfied with an item, you have 30 days from the moment you receive your order to request a return. It's very simple!


Log in to your account

Request the return from the personal area of the website by logging in. Once you are logged in, click on My Orders.


Access the order on which you want to make the refund

Once in My Orders, access the order for which you wish to request a refund by clicking on "View order" of the order in question.


Select the garment(s) you wish to return

It is important not to make a mistake in the garments to be returned, once selected click on Confirm returns.


Return Approved

If everything is correct we will approve your return and you will be able to print your return request from Return Status in your personal area.


Free home delivery in Spain and Portugal

You can request free home pickup and we will send a carrier to pick up your package. If you are registered, log in to your account and then select Request return or click here, tell our carrier the day and time you want us to pick up the return. Print the label that SEUR will send you and include in the package the electronic ticket that we sent you in the mail when you placed the order and the approved return request that you will find in your personal area. Pack your items safely, in the original package if possible. The refund will be made in the same payment method used for the purchase. Transportation costs of the purchase will not be refunded.


Home delivery outside Spain and Portugal

You can request home pickup at a cost of 45 € and we will send a carrier to pick up your package.

Return by regular mail

You have up to 30 days from receipt of your order to request a return by mail. Pack your items securely, in the original package if possible, and include the approved return request. Send it via the means of transport of your choice to the following address: 


  • Alae Street, S.A.U.
  • Valdemorillo 22
  • 28925 - Alcorcón

Please note that in the case of returns by postal mail, we will not accept COD or cash on delivery shipments and we will not pay return shipping costs. As soon as we receive your package in our warehouse, your return will be processed. The refund will be made in the same method of payment used in the purchase.

Customer's right of withdrawal:

You can cancel your purchase within 14 working days of receipt of the product. The conditions for doing so are the same as in the cases of returns described above. The consumer will be refunded the total amount of the purchase, i.e. the price of the product plus shipping costs. It is necessary to return the garments in its condition and labeled together with the purchase receipt and a withdrawal/return order. If the item is not returned in its original packaging, the good may suffer a depreciation. If you wish to exercise your right of withdrawal, you must inform us by e-mail: BYNIUMAAL@byniumaalshop.com. BYNIUMAALSHOP reserves the right to refuse returns communicated or sent outside the deadlines or items that are not in the same condition in which they were received by the customer.

When do I receive the refund?

El reembolso de las devoluciones se hará en un plazo máximo de 14 días naturales desde el desistimiento. El reembolso se hará del mismo modo en que se realizó el pago, a no ser que el consumidor haya dispuesto expresamente lo contrario detallando expresamente el medio de pago a través del cual desea que le realicemos la devolución.

Una vez que se haya procedido a la orden de reembolso, recibirás un email de confirmación por parte de nuestro Servicio de Atención al Cliente con los detalles relativos al mismo.

What do I do if the refund amount is not correct?

Please contact our Customer Service Department so that they can solve the incident as soon as possible in this email: BYNIUMAAL@byniumaalshop.com

Productos defective: if the customer receives a product that is not in accordance with the terms established in the Contract and shows signs of defect, you should contact the Customer Service Department of BYNIUMAALSHOP so that they can give you a solution. The reimbursement of those articles that indeed present tare or defect will be made in the same means of payment that was used when the order was made, the repair or replacement will be free for the consumer. This free of charge will include the necessary expenses incurred to remedy the lack of conformity of the products with the contract, especially shipping costs, as well as costs related to labor and materials. The seller is liable for any lack of conformity that becomes apparent within two years of delivery. The consumer and user must inform the seller of the lack of conformity within two months of becoming aware of it.Before the consumer and user is bound by any distance or off-premises contract or any corresponding offer, the entrepreneur will provide the following information in a clear and understandable manner: where appropriate, the existence of after-sales assistance to the consumer and user, after-sales services and commercial guarantees, as well as their conditions.These guarantees will be applied taking into account the nature of the goods marketed on the website.



If you need to make any complaint, please send an email to our Customer Service or send us an email to this email address byniumaal@byniumaalshop.com or a letter to this address: Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid , including the data related to your incident. We will contact you as soon as possible to solve the incident and inform you of the existence of a European Union Online Dispute Resolution Platform which you can access through the following link: https://ec.europa.eu/consumers/odr/main/index.cfm?event=main.home2.show&lng=ES

Limitation of liabilities

BYNIUMAALSHOP (Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid ) is exonerated from any liability arising from:
Failures in the website due to force majeure, acts of God or other forms not attributable Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid 
Technical and/or mechanical problems or viruses produced during the connection to the Internet, in the computer systems (software and hardware) or in the documents and electronic files stored in the computer equipment.
Access by minors to the contents included in the website, being the responsibility of their parents or guardians to exercise adequate control over the activity of children or minors in their care.
Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . is not responsible for the veracity, updating and legality of the contents of the pages that, in its case, are suggested by the company or that appear linked. Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . is exonerated from any liability to the user regarding the legal conditions of use and the contents of the different web pages suggested or linked by Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid ., being at the discretion of the user to accept them or not.
Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid  is not responsible for the communications that, including the name of BYNIUMAALSHOP, are not previously authorized by the same. For these purposes we inform that all communications relating to actions or calls to participate in any event related to the brand, will always be published on the official website or any of its official channels on social networks in which the BYNIUMAALSHOP brand is present.

Intellectual Property

©Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid  All rights reserved. All the information contained in this website, its graphic design as well as its source code constitute a work whose intellectual property belongs to Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . Internet users who access this wesite can view the information contained in it and make downloads or private reproductions on their computer system, provided that the elements reproduced are not subsequently transferred to third parties or installed on a server connected to the Internet or a local computer network. The distribution, modification, transfer, public communication and any other act that has not been expressly authorized by the holder of the exploitation rights are prohibited. The infringement of any of the aforementioned rights may constitute a violation of these provisions, as well as an offense punishable under Articles 270 and following of the current Penal Code. BYNIUMAAL® and its logos are registered trademarks of Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . Any use of them is strictly prohibited without the express authorization of the owner. byniumaalshop.com is a domain name registered by Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid domain names may not be used in connection with any products or services other than those of Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid , and may not be used in any manner that is likely to cause confusion among our customers or discredit Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid 

Modification of Conditions

BYNIUMAALSHOP (Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid ) reserves the right to modify the present Conditions at any time, being the Conditions in force at the moment the user visits the website or places an order. This does not include those cases in which by law or decision of government agencies are required to make changes retroactively, in which case, any changes will also affect orders already placed.

Applicable law and jurisdiction

These Terms and Conditions are subject to Spanish law. The parties submit, at their option, for the resolution of conflicts and renouncing any other jurisdiction, to the courts and tribunals of the user's domicile.


Privacy Policy: 13/07/2021

Last revised: 13/07/2021


Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid 



To offer our products, services and promotions

Management of the contractual relationship with customers of our website for the sale of products.

To create profiles


The consent of the interested party to offer our products, services and promotions.

The subscription of the contract for the sale of products on our website.

Legitimate interest of Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . in the case of the profiling that we carry out.


Other companies in the Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid 

Service providers of our company that may sometimes be located outside the EU.

RIGHTS Access, rectify and delete the data, as well as other rights, as explained in the additional information: https://byniumaalshop.com/es/content/10-politica-de-privacidad

ADDITIONAL INFORMATION You can consult additional and detailed information on Data Protection on our website: https://byniumaalshop.com/es/content/10-politica-de-privacidad


De in accordance with the General Data Protection Regulation (EU) 2016/679, we inform you that the personal data provided by you will be incorporated into an automated file registered with the Data Protection Agency in the name of the Data Controller indicated below and created and used by the same for the purposes indicated below. The owner expressly authorises the Data Controller so that said data may be transferred to third parties as described below, for the purposes indicated. You are expressly informed that you may exercise your rights of access, oblivion, limitation of processing, portability, rectification, opposition and cancellation of your data by writing to the address indicated in point 1.This Privacy Policy regulates the navigation policy and use of cookies on our website byniumaalshop. com, as well as the processing of personal data carried out on this website and from subscriptions to our Loyalty Programme. The use of the website confers the condition of user and implies knowledge and, where appropriate, acceptance of all the conditions included in this Privacy Policy. The user must read this Privacy Policy carefully each time he/she intends to use the website, as it may be modified without notice.



The person responsible for the processing of your data is Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . with registered office at C/ Módena, 46 Bajo. Polg. Ind. Európolis, 28232 Madrid Madrid and tax identification number B42835231. You can contact us by email at byniumaal@byniumaalshop.com, writing to the address indicated in the previous paragraph.


We process your data for the following purposes:

a) To offer you our products, services and promotions when you subscribe to our loyalty programme in our establishments, by subscribing to our website newsletter or by creating an account on our online sales platform.

In this case, the data we process from the interested parties are as follows: Name and Surname, Address, DNI in order to identify you in the event that you wish to identify yourself in our establishments and do not present your membership card, telephone, email and date of birth.

The legal basis for processing the data in this case is the consent of the data subjects and the data may be communicated to companies within the group of our company Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid . as well as to service providers responsible for processing the data such as information technology providers (a platform provider for example, or a software provider), franchisees and suppliers in general in order to provide the service described at the beginning of this section (companies sending communications, profiling companies).

We keep the data as long as the data subject does not request deletion.

With regard to the website, browsing can be carried out completely anonymously and our web server will only store a series of public and freely accessible data for strictly statistical purposes: the domain name or IP address of the Internet access provider, the date and time of access to our website and the Internet address from which the hyperlink to our website originated. In certain areas of our website the user is asked for a series of personal data. In any case, the user always has the option of accepting or rejecting the legal conditions under which he/she will provide this data.

In case of acceptance, these data are always provided by the user voluntarily, prior indication to that effect on the corresponding screen.

b) To process and execute the online purchase of customers of our website, from the management of orders, payment administration, shipment of orders as well as the resolution of any incident that may arise in this regard.

Likewise, we will also process the data of the interested parties for commercial actions such as contacting the interested parties if they saved the shopping cart but did not complete the purchase, to inform them of the availability of a product if they have requested it, or to manage everything related to the wishlist (wish list) created by the users.

Here the data processed are the following: Name and Surname, billing address, delivery address, postal address, telephone number, date of registration on the website, email, orders placed, abandoned carts, date cart abandoned, wish lists, bank cards, ID, IP address, user name and purchase history.

The legal basis for processing this data is the contractual relationship with customers. In this case, the data subject must provide the data that is necessary for the execution of the contract. If this data is not provided, it will not be possible to complete the purchase.

We only store the data for the time required to process the purchase if the purchase is not made under a user account. If, on the other hand, the customer makes the purchase under a user account after having subscribed, we will keep the data as long as the interested party does not request cancellation. In any case, in accordance with the legitimacy based on the legal obligations that we have to comply with at any given time, we will keep the data relating to the sale.

The data may be disclosed to companies within the group of our company Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid as well as to service providers in charge of data processing such as IT providers (a platform provider for example, or a software provider), franchisees, transport companies, payment service providers and third parties in general for the purpose of providing the service described at the beginning of this section (online shopping).

c) Use of technical and functional applications such as cookies.

From time to time we may use a technology called cookies in order to provide a range of content and/or services in a personalised way. A 'cookie' is a small element of data that a website can send to the user's web browser. In turn, this element can be stored on the hard disk of the user's computer so that we can recognise him/her when he/she returns to our website. In any case, there is always the possibility for the user to specify, in their browser preferences, that they wish to receive a warning before accepting any cookie. The data that will be stored in each cookie are the following: date and time of the last time the user visited our website, content design that the user chose on their first visit to our website and security elements involved in controlling access to restricted areas. To find out more, read our Cookie Policy.

The legal basis for the use of such techniques is our legitimate interest in providing a secure and well-functioning website or platform. In any case, we understand that if the interested parties use our services, it is because they accept the use of such cookies.

Personal data processed for this purpose will only be disclosed to providers of such analytics and platform optimisation tools.

For this purpose, we only keep the data for as long as the data subjects do not delete the cookies by configuring their computer as described here. https://byniumaalshop.com/es/content/9-cookies. If you disable cookies, you will not be able to take advantage of all the features of our site.

d) Profiling.

On the other hand, Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid , through the application of data profiling techniques such as name and surname, gender, email, postal address, telephone, date of birth, description of preferences, details of orders and purchase history and information collected during the navigation process ...., evaluates certain aspects of consumers to analyze or predict buying preferences of individuals, their interests, location. Based on this assessment, we send or display communications and/or content tailored to consumers' interests. For example, depending on the consumer's location, we send invitations to in-store events or specific promotions.

The legal basis for the above processing is our legitimate interest in responding to such requests from data subjects as well as our obligation to fulfil our contractual relationship with our website customers (e.g. if a problem arises with the order).

We will retain this data only for such period of time as is reasonably necessary to respond to the above issues or to resolve any problems that may have arisen in the event that the data subject is not a member of our Loyalty Programme or does not have an account on our online platform. Otherwise, they will be kept until the interested party cancels their registration, without prejudice to the fact that, in accordance with the requirements of the applicable regulations, we may keep those required by law or those that we may also keep based on our legitimate interest in defending our interest in the event of possible claims.


As we have already explained, the legitimate bases on which we have to process your data are the following:

Execution of the contract in the case of the sale and purchase of our products.

Fulfilment of legal obligations in relation to the sale made to customers.

Legitimate interest in the elaboration of the profiles we carry out, the application of techniques such as cookies or statistics.

Consent for membership of our Loyalty Club, for subscription to the newsletter, commercial communications, availability alert service and for the creation of accounts on our sales website.


In accordance with the above, the personal data of the interested parties may be transferred and/or communicated to:

Alae Street, S.A.U.  C/ Valdemorillo 22, 28925 Alcorcón, Madrid companies and franchisers of their brands.

Public entities when so required by any applicable regulations, whether fiscal, Social Security, tax or any other in force.

Data processors such as suppliers of any service provided to Alae Street, S.A.U.  con domicilio en la C/ Valdemorillo 22, 28925 Alcorcón, Madrid . for the aforementioned purposes: software companies, companies that send communications, transport companies, payment services, etc. In any case, these are reliable suppliers with whom we sign contracts. We only provide them with the data that is essential for them to provide the contracted service and they must not use it for any other purpose.

We do not sell your personal data.


The rights of data subjects are as follows:

Right of access: the right to have us confirm to data subjects whether we process personal data about them and if so the right to know what the data is by obtaining a copy.

Right of information: the right to obtain clear and concise information about how we process data subjects' data.

Right of rectification: the data subject has the right to have us amend his or her data if it is incorrect or incomplete.

Right of erasure: erasure of data subjects' data (right to be forgotten).

Right to object: the data subject may object to our processing of his or her data unless we have overriding legitimate interests, or for our defence of any claims that may arise.

Right of restriction: the data subject may request that we do not process his or her personal data in the way that would be appropriate in each case.

Right of portability: if the data subject so requests, his or her personal data will be transferred directly from one controller to another, without the need for prior transmission to the data subject himself or herself, provided that this is technically feasible.

Right to lodge a complaint: the data subject has the right to lodge a complaint with the Spanish Data Protection Agency.

When data processing is based on the data subject's consent, the data subject has the right to withdraw his/her consent at any time. To exercise any of these rights, please contact us at byniumaal@byniumaalshop.com.

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